Built on Toys, Made $1.6 Billion in a Day

In 2010, Wang Ning launched a small toy shop in Beijing with bold idea sell designer toys inside “blind boxes” sealed packs where you don’t know what you’re getting.

Most people thought it was just a gimmick.

Turns out, it was a collector’s dream and a business goldmine.

Pop Mart Where Surprise Sells

Wang grew Pop Mart into a pop culture phenomenon, especially among Gen Z. People lined up to buy limited-edition figurines, trading them like collectibles. With stylish retail stores, vending machines, and artist collaborations, Pop Mart became a lifestyle brand.

Fast-forward to today Pop Mart is a listed company, selling millions of toys across Asia and beyond.

And then the stock surged.

$1.6 Billion in Net Worth Overnight

In just 24 hours, a sharp rally in Pop Mart’s shares added $1.6 billion (₹13,700 crore) to Wang Ning’s personal wealth.

What began as a toy startup is now a global empire built on design, scarcity, and emotional connection.

Proof That Big Ideas Can Come in Small Packages

Wang Ning didn’t chase trends he created one. His story proves that with creativity, timing, and vision, even something as simple as a toy can build fortunes.

Because in business, it’s not about what you sell. It’s about how deeply people want it.