FROM REELS TO REVENUE — A SWEET SUCCESS AT 19

FROM REELS TO REVENUE A SWEET SUCCESS AT 19

How Passion and Consistency Changed Everything

• No investors.

• No fancy bakery.

• No business degree.

Just a 19-year-old girl, an oven in the kitchen, and the courage to start.

Meet Samridhi Elantholy, a law student from Mumbai, who didn't wait for "the right time."

In 2024, she started La Joie, a small home-based dessert brand.

Her first customers?

Friends. Family. A few neighbors. But Samridhi had one superpower -- she knew how to tell her story.

She started posting aesthetic baking reels on Instagram:

• Chocolate shots - melting

• Frosting swirls

• Cake box packaging moments

People didn't just like her desserts. They felt the love behind them. And magic happened.

6 Months Later:

• 450+ Customers Served

• ₹4,00,000+ Revenue

Every rupee reinvested to grow

A Brand Built from Pure Passion

No shortcuts. No viral overnight luck.

"Just consistency + creativity + courage."

The Real Lesson ?

Success today doesn’t require permission.

You already have:

A telephone A skill And the internet Show your work. Tell your story. Let the world taste your passion. Because the next big business might be baking right in your kitchen.