Started at 18, Now Runs a ₹1 Crore Baking Brand
How Meghna Jain Turned Cupcakes Into a Company and a Career
SUCCESS STORYSTARTUP TO STANDOUT
Thrive Vision
6/2/20251 min read


When most teenagers were figuring out college majors, Meghna Jain was busy mixing flour, sugar, and ambition in her Bengaluru kitchen. What started as a fun hobby baking cupcakes at 18 soon rose into something much bigger.
She called it Dream A Dozen.
A Passion That Baked Into a Business
Meghna began by selling her homemade cupcakes to friends and family. The response was instant and sweet. Encouraged by growing demand, she started taking online orders and experimenting with new flavors.
Without any formal culinary training or big funding, she slowly built her brand from the ground up handling everything from baking and packaging to social media and delivery.
From Kitchen to ₹1 Crore Enterprise
Over the years, Dream A Dozen grew beyond cupcakes. It became a full-fledged bakery brand offering custom cakes, themed treats, workshops, and even corporate gifting.
By staying rooted in quality and creativity, Meghna turned her small venture into a company now valued at ₹1 crore (approx. $120,000) entirely self-made.
Her story has inspired thousands of young women to explore passion-led entrepreneurship in India’s growing D2C (direct-to-consumer) market.
Proof That You Don’t Need a Big Start to Dream Big
No MBA, no investors, and no big factory. Just a home oven, a bold heart, and belief in an idea. Meghna Jain’s journey shows that you don’t need it all to start you just need to start.
Because sometimes, the recipe for success is as simple as doing what you love and doing it well.
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